Export Geely automobiles increased
- Details
- Category: Ningbo Business
- Published: Monday, 14 November 2011 10:40
The other day, Geely Automobile exported 1,450 cars to Cuban Government via the Customs of Ningbo. This is the largest export of finished cars via the port of Ningbo. In facing of the complicated international economic situation, Geely Automobile timely adjusted its strategy resulting in continuous increase of exports. As a leader of car manufacturers in China, Geely Automobile "went out" to international markets earlier than others. In 2005, Geely Automobile started to export its Free Cruiser cars via the Port of Ningbo and from the last year, it started to export the Emgrand cars. Now, Geely Automobile sells its cars in over 40 countries and regions, and over 60,000 Free Cruisers have been sold abroad. The exploration of new markets is the main cause for the increase of export of Geely. Geely's traditional overseas markets are Latin America and Africa. However the global financial crisis in 2008 caused a depression of these markets. Geely Automobile timely adjusted its strategy for the overseas markets and gave priority to the emerging markets in Asia. In the meanwhile, it opened the markets of Cuba and Chile. In the latter half of 2010, the export of Geely automobiles started to recover. In the first half this year, the export of Geely automobiles doubled the amount of the same period in the previous year. The success of Geely in the exploring the overseas markets is attributed to its quality services. Now, Geely has over 200 service stations in the world. For the improvement of its services, Geely has set some large transfer warehouses of auto parts in some countries and it often sends its servicemen to foreign countries, to learn about the demands of customers. "Greater export is of great significance for Geely to fulfill its strategic targets of production and sales," said Li Weiping, Deputy General Manager of Emgrand Automobile Company of Geely Holding Group