2011 Ningbo Tourist Festival drew its curtain

Category: Tourist Ningbo
Published: Monday, 28 November 2011 06:23

In the past decade, what fancy ideas have sparked the heat of tourism in China and attracted tourists' attention? The answer was revealed on the evening of November 21. The closing ceremony of 2011 Ningbo Tourist Festival as well as the awarding ceremony for the most influential tourist marketing events selection (2010 – 2011) was held in Ningbo Grand Opera House. Ten marketing cases, such as China Tourist Day (May 19) advocated by Ninghai County,  hospitality brand marketing of Shangdong Province and Expo-themed tour of Yangtze River Delta, are selected as the most influential "top ten tourist marketing events".

It is reported that this selection is the first of its kind in China for tourist marketing activities, and its aim is to encourage and support the development and innovations in China's tourist marketing field.

Since the beginning of the selection, the organizing committee has received over 220 distinctive marketing cases from more than 60 cities. In the awarding ceremony, the top ten most influential tourist marketing events in China and the most influential outstanding tourist marketing event were selected, and this leads to a successful conclusion for Ningbo Tourist Festival as well. It is said that this kind of selection will be continued on a biennial basis.

Present at the ceremony are Du Jiang, Vice-director of China Tourism Administration, Wang Jianman, Vice-governor of Zhejiang Province, Zhao Jinyong, Secretary of Zhejiang Tourism Bureau, Chen Xin, Deputy-secretary of Ningbo Municipal Party Committee, Ji Junmin, member of the standing committee of Ningbo Municipal Party Committee and Secretary of Ningbo Discipline Inspection Commission, Shi Xiaoguo, Vice-director of the Standing Committee of Ningbo People's Congress, Vice-mayor Xu Mingfu, and Chang Minyi, Vice Chairman of Ningbo Municipal People's Political Consultative Conference