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Tenth CHFE to be held in July

News came from the organizing committee that the tenth China International Housing & Furnishing Exposition was to be held in Ningbo International Convention and Exhibition Centre from July 6 to 9. The Expo, with a theme of “expanding domestic demand, maintaining steady growth and enlivening the market”, aims to build a publication and exchange platform to expanding the markets especially domestic market. The Expo will fully display the latest technology and trend of the home-based industry and show the development strategies and marketing measures of the enterprises in the progress of transformation and upgrading to improve the whole level of the housing industry.
The Expo, covering an exhibiting area of 45,000 square meters, has 5 main exhibiting zones of furniture, kitchen cabinets, floor, housing decorations and building materials. The 2012 Ningbo Crafts and Arts Housing Decoration Joint Exhibition was to be held at the same time. The Exhibition is an excellent showcase of the whole industrial chain and will exhibit products of ceramic sanitary ware, whole cabinet, kitchen appliances, etc. Consumers will enjoy a one-stop shopping there and choose products easily form a few selected brands with characteristics. 
According to statistics, there are over 10 building material and furniture markets in Haishu, Jiangdong, Jiangbei and Yinzhou, covering a total area of over 100 million square kilometers. Over 2000 housing brands are too hard for consumers to choice among. At the Expo, 20-25 brands with characteristics were selected to exhibit to avoid cut-throat competition and ensure each brand has its own market space and sales. 
At present, the summer housing expo has become an important platform of housing product showcase of Ningbo and Zhejiang Province. It was learned that a lot of famous housing brands at home and abroad expanded their exchanges and strengthened their cooperation with each other through this platform in recent years. Meanwhile, the organizing committee paid much attention to invite exhibitors from emerging markets such as ASEAN. Every year, the products from Vietnam, Malaysia, Thailand and Pakistan and other countries enjoyed high favor among consumers.

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