Ten more new tourism festivals to be created
- Details
- Category: Culture Ningbo
- Published: Tuesday, 29 January 2013 13:49
It is learned from the 2013 Ningbo Tourist Market Work Conference that in 2013 Ningbo will cultivate ten more new tourism festivals with market potential and profit by encouraging and innovating the model of festivals by society and festivals by enterprises. In terms of tourism marketing, Ningbo will accelerate the integration of all kinds of resources and platforms, strengthen the guidance for the tourism market, carry out regular market exchanges, strengthen professional training and actively implement reform and innovation. In terms of tourism festivals, Ningbo will standardize and improve the existing festivals hosted by the related tourism departments, and in the meanwhile encourage and innovate the new model of festival celebrating to create 10 to 15 new festivals. In addition, Ningbo will strengthen the planning and design of the tourism promotion materials, and increase the diversity of the materials to include such feature promotion products as tourism guides, post cards and tourist books. At the same time, the smart tourism project will continue to be promoted. By deepening cooperation with such major tourism websites as Ctrip and Lvmama, it will research and develop new tourism products with potential market
